A true story about entrepreneurship, courage and visions of the future

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ABOUT US

We are a brand specializing in the manufacture of ergonomic chairs designed to ensure optimal performance during leisure time or at work during long hours spent in front of large screens.

Our goal is to offer our customers outstanding value for money.

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OUR HISTORY

MaxPodium is part of the MaxRacer group of companies, which boasts over 40 years of experience in office chair manufacturing. Since 2017, we have specialized in the design and production of gaming chairs. By combining years of experience in office chair manufacturing with the durability and design of race car seats, we have quickly become one of the most recognized gaming chair brands in South America.

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EXTENSION

MaxPodium—the European face of the renowned MaxRacer brand—was launched in 2021 and brings MaxRacer's best-selling products to Europe, guaranteeing the same level of quality and customer satisfaction. Evolution is an integral part of the gaming scene, and for Max, it couldn't be any different.

Today the headquarters is located in Nuremberg, Germany.

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KEY PARTICIPANTS

Today, we participate in the most important gaming and tech events in Brazil and are the proud operator of Max Arena, one of the largest gaming arenas in Latin America. We are also the official sponsor of the Brazilian virtual soccer team CBF eSeleção.

About Us

Our story in video

 

The truth behind MaxPodium / MaxRacer gaming chairs

TIMELINE

1981
The family patriarch always demonstrated an entrepreneurial spirit. At just 19 years old, he recognized a great opportunity and the beginning of a dream in abandoned sofas and chairs. Through the restoration of these pieces of furniture, the small upholstery workshop took shape. The upholstered furniture company developed into a major chair manufacturer.
1990
The company expanded its business and began manufacturing and supplying office chairs for business customers under the name Brasil Cadeiras.
2017
We began an exciting journey by launching the MaxRacer brand, which quickly became the most respected gaming chair brand in South America.
2022
We have established ourselves in Germany as MaxPodium to realize our dream of expanding our family across Europe.

MISSION, VISION AND VALUES

mission

Manufacture chairs with high-quality materials and technology that are ergonomically designed to keep users at their best.

vision

Be the best choice for our customers and partners before, during and after the purchase.

Values

Act with warm hospitality, transparency and respect in every interaction.